Disney, Champion debut new collection pairing NFL teams with Disney characters

Super Bowl 2027 heading to ABC
Disney
July 16, 2026, 4:18 PM

Football fans and Disney fans can now show their support for both their favorite NFL teams and beloved characters.

The Walt Disney Company and clothing brand Champion on Thursday unveiled a collection that pairs all 32 NFL teams with characters from Disney, Marvel, Star Wars and Pixar.

The first eight team-character matchups in the Disney x Champion NFL Collection were revealed at Fanatics Fest NYC during the Disney Fan Draft, a live event co-hosted by NFL commissioner Roger Goodell. It was headlined by current and former NFL stars including Tom Brady, Emmitt Smith, Fernando Mendoza and Rob Gronkowski.

The Disney/Champion NFL Collection was unveiled at Fanatics Fest NYC, July 16, 2026.
Disney

Some of the pairings include Disney's Captain Hook and the Tampa Bay Buccaneers; New England Patriots and Marvel's Captain America; and the Dallas Cowboys and Pixar's Woody.

The first eight team pairings in the collection -- which includes t-shirts, crewnecks and sweatshirts -- are available now for fans attending Fanatics Fest NYC.

The Disney/Champion NFL Collection was unveiled at Fanatics Fest NYC, July 16, 2026.
Disney

The remaining team pairings will be revealed in August, when merchandise for all 32 teams will be available at Fanatics.com, NFLShop.com, DisneyStore.com and select Lids Locations Nationwide.  

The collection was announced several months ahead of Super Bowl LXI, which will be held at SoFi Stadium in Los Angeles on Feb. 14, 2027, and broadcast on ABC and ESPN.

The Walt Disney Co. is the parent company of ESPN, ABC and ABC News.

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