Iskra Lawrence talks body positivity and new swimwear collab

Body positive model and entrepreneur Iskra Lawrence stars in a Cupshe campaign.

Iskra Lawrence talks body positivity and new swimwear collab
@france.and.jesse
February 19, 2024, 9:46 AM

With spring break and summer quickly approaching, Iskra Lawrence is giving us an excuse to do some shopping.

The body positive model and entrepreneur recently launched a collaboration with swimwear brand Cupshe.

"I just want people to have a lot of fun with it and I'm just excited to see them in the collection," Lawrence said in an interview with "Good Morning America."

Unretouched photo of Iskra Lawrence in Cupshe campaign.
@france.and.jesse

The new campaign for the collaboration features completely unretouched imagery.

"It's definitely always been a mission of mine to encourage companies and brands to embrace unretouched images," Lawrence said.

"It's just really challenging growing up in a world where we're so used to seeing photoshopped images," she added.

Lawrence isn't alone in the campaign: She's joined by an adorable co-star, her son Philip.

"I think all families want to feel together. I think that more families now want to create those few pictures on the beach and on vacay," Lawrence said. "Having a matching little family photo, there's nothing more adorable."

Iskra Lawrence holds son in Cupshe campaign.
@france.and.jesse

The 37-piece swim collection includes styles for women, men and boys starting at $24.99.

"Price inclusion has been a really exciting part of this project," Lawrence added.

Scroll down to shop our picks and some of Lawrence's favorite pieces from the new collection.

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Cupshe

Cupshe X Iskra Cobalt Floral V-Neck Bikini Top & High-Rise Bottoms Set

  • $31.27
  • $33.99
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Cupshe

Cupshe X Iskra Reverie Land One Shoulder One Piece

  • $33.99
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Cupshe

Cupshe X Iskra Reverie Land Underwire One Piece

  • $37.99
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Cupshe

Cupshe X Iskra Candy Apple Front Tie Flared Sleeve Mini Dress

  • $29.99
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Cupshe

Cupshe X Iskra Pink Tie Dye Smocked Bikini Top & High-Rise Bottoms Set

  • $29.99
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Cupshe

Cupshe X Iskra White Cut-Out Midi Cover-Up

  • $23.99
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Cupshe

Cupshe X Iskra Serenity of Blue Cross Bikini Bralette & Reversible Bottoms Set

  • $29.99
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Cupshe

Cupshe X Iskra Sandy Round Neck Loose Fit Romper

  • $24.99
  • Cupshe
Cupshe

Cupshe X Iskra Front Twist & Keyhole Maxi Dress

  • $34.99
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Cupshe

Cupshe X Iskra Ethereal Paisley Cross Back One-Piece

  • $27.99
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