Shop the 2026 Byrdie Beauty Awards

The beauty world is constantly launching new products, but only a handful truly stand out.

Every year, Byrdie's editors put hundreds of skin care, makeup, hair care and beauty tools to the test.

The 2026 Byrdie Beauty Awards highlight the products that impressed editors the most for their innovation, performance and value.

Check out what to know and shop below.

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Best scalp exfoliant

A healthy scalp is the foundation for healthy hair, and this scrub makes it easy to refresh your routine.

Best cleanser under $35

This affordable cleanser removes makeup, sunscreen and daily grime without stripping your skin.

Best chemical exfoliator

These viral exfoliating pads are soaked in a blend of AHAs and BHAs to gently sweep away dead skin and excess oil.

Best firming moisturizer

This luxe moisturizer works to visibly smooth fine lines, improve texture and reduce the look of pores.

Best matte foundation

Rare Beauty's newest foundation delivers long-lasting matte coverage with a whipped texture that blends seamlessly into the skin.

Best mascara

This mascara uses a brush with nearly 500 micro bristles to coat and lift every lash without clumping or smudging.

Best straightening tool

This innovative styling tool dries and straightens hair at the same time, helping cut styling time in half.