Good Housekeeping announces Best Toy Awards ahead of holiday season

See the best of the best now and get a head start on your shopping list.

The 16th annual Good Housekeeping Best Toy Awards are back for 2023, including several top picks we're sure "Good Morning America" fans will love.

Good Housekeeping followed a strident methodology -- considering such attributes as the unboxing process, sustainability, safety, assembly, construction and more -- to uncover the best of the best for budgets ranging from under $25 to over $100 to ensure your kids are thrilled this holiday season when unwrapping their new toys.

Scroll to check out some of the most notable winners below, and start checking off your holiday shopping list now!

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Under $25

Under $50

Under $100

$100+