Winky Lux launches brand new skin care line

The cosmetics brand's lineup is vegan and cruelty-free.

Cosmetics brand Winky Lux just launched its first full skin care line.

The trendy brand, known for its best-selling Flower Balm, says the new products are full of "beautiful scents and powerhouse ingredients to add to your daily ritual."

Items in the new line include a cleanser, toner, mask, serum, eye cream, oil and moisturizer.

All of the products are labeled as "clean beauty" and come in Instagrammable packaging that's perfect for "skinfluencers," the company says.

Products in the 10-piece collection range from $12 to $30. All are vegan and cruelty-free.

You can shop items from the new skin care collection -- sold at Target -- by scrolling down.

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